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Colgate-Palmolive Achieves Near 100% Taxonomy Compliance and Data Harmony with Claravine’s Data Standards Cloud
50% of Assets Created by Brands Are Never Activated
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Claravine Launches Industry-First Data Standards Metric and New Solutions to Optimize Data Quality
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The State of Marketing Data Standards in 2024
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News
March 19, 2025
Colgate-Palmolive Achieves Near 100% Taxonomy Compliance and Data Harmony with Claravine’s Data Standards Cloud
Global CPG Leader Streamlines Marketing Operations and Enhances Data Insights Lehi, UT | March 18, 2025 Claravine, The Data Standards Company, today announced its successful partnership with Colgate-Palmolive, …
January 22, 2025
Claravine Takes a Stand for Sustainability with Greenhouse Gas Emissions Inventory Report
Today, Claravine, The Data Standards Company, is proud to announce the release of its first-ever Greenhouse Gas Emissions Inventory Report. This comprehensive report provides a detailed look at our environmenta…
December 5, 2024
Claravine Launches Industry-First Data Standards Metric and New Solutions to Optimize Data Quality
New offerings make it simple for brand marketers to accelerate, extend and assess data standard strategies. Lehi, UT | December 5, 2024 Claravine, The Data Standards Company, today announced a suite of enha…
December 4, 2024
4 new ways to speed, deepen, and extend marketing metadata value
Get more from your data standards strategy, now and into the new year! The stakes for managing marketing data have never been higher. GenAI, personalization, and decision engines - to name a few - increasi…
November 21, 2024
Claravine Ranked Number 479 Fastest-Growing Company in North America on the 2024 Deloitte Technology Fast 500™
The Data Standards Company earns Deloitte recognition for the first time; attributes 216.32% three year revenue growth to team collaboration and innovation Lehi, UT | November 21, 2024 — Claravine, The Data…
November 20, 2024
Claravine and Slalom Partner to Address Marketing Taxonomy & Metadata Challenges
The new assessment streamlines data collection, enhances taxonomy strategies, and can reduce data cleaning time by up to 50% Lehi, UT | November 20, 2024 09:00 AM Eastern Daylight Time Claravine, The Data Stand…
October 31, 2024
8 Game-Changing Lessons from Advertising Week 2024
At this year's Advertising Week, our panel titled Changing the Game by Getting Back to Basics explored the impact of data standards on modern marketing and business strategies. Experts including Lauren Fis…
October 16, 2024
Advertiser Perceptions Research Shows US Advertisers See an Average 33% Increase in ROI with Data Standards
Second annual report examines the impact of data standards, uncovering the complexities and benefits amidst rapid marketing industry change Lehi, UT | October 09, 2024 09:00 AM Eastern Daylight Time Advertiser …
September 24, 2024
Claravine Enhances Content & Creative Management with New AI Capabilities
Upgraded offerings amplify structure and quality of marketing metadata and taxonomy management Lehi, UT | September 24, 2024 09:00 AM Eastern Daylight Time Claravine, The Data Standards Company, today unveiled …
September 23, 2024
Capabilities for Detailed, Connected Asset Metadata
A Deep-Dive Into Claravine AI Features Today’s marketers are sitting on untapped content and creative potential. Improving the structure, completeness and quality of content and creative metadata lets teams …
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